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How To Write A Blog Post That Ranks On Google

Jan 11, 2023

How to write a blog post

Hey guys! 👋 When I started my blog, I did not know how to write a good post. I just wrote and pressed publish. Over time I learned a simple routine that works better.

Here are the steps I follow now. They work on Blogger, WordPress and any other blog platform.

Step 1: Choose a topic

Pick something your readers actually search for. Type a few words in Google and look at the suggestions. If you can help someone solve a problem, that is a good topic. Also write about things you really know.

Step 2: Do your research

Look at what other posts on the same topic cover. Find what is missing and add it. Use trusted sources and check your facts, especially numbers, prices and dates. If something can change, tell readers to check the official site.

Step 3: Make a simple outline

Write down your headings first. Start with the problem, then the steps or the answer, then some questions people may have. An outline stops you from getting lost.

Step 4: Write the first draft

  • Write like you talk to a friend.
  • Use short sentences and short paragraphs.
  • Put the answer early, do not make people wait.
  • Use headings, lists and steps so it is easy to scan on a phone.

Step 5: Edit

Read it out loud. Cut anything that is not useful. Fix spelling mistakes. Ask yourself, would I finish reading this post?

Step 6: Add images

A good first image and a few screenshots make the post better. Add short alt text that describes the image. Make images small in size so the page loads fast.

Step 7: Basic SEO

  • Put your main keyword in the title, naturally.
  • Write a clear short search description.
  • Use a short link that matches the title.
  • Link to your own related posts.
  • Do not stuff keywords, it hurts more than it helps.

Step 8: Publish and share

Check the post on your phone, then hit publish. Share it on social media and in groups where it fits. Submit the page in Google Search Console if you can. Then come back in a few months and update it, a fresh post often does better.

A simple post template

  1. A friendly intro that says what the reader will learn.
  2. Short headings for each step or idea.
  3. Lists, tables or screenshots where they help.
  4. A small FAQ with real questions people ask.
  5. A short ending and a question that invites comments.

Common blogging mistakes

  • Writing for search engines and forgetting real people.
  • Copying text from other sites, which Google does not like.
  • Very long paragraphs that are hard to read on phones.
  • Publishing and never updating old posts.
  • Giving up after a few weeks.

How I keep going

I keep a list of post ideas in my notes app. Whenever a reader asks a question, or I fix a problem myself, I write it down. This way I never sit in front of a blank page. I also try to write a little every day, even if I only write a few lines.

And I look at my stats once a week, not every hour. That keeps me calm and helps me see which posts are working so I can write more like them.

Do I need to be a good writer?

No. Readers care more about helpful and honest posts than fancy English. Write simple words and be clear. If English is not your first language, like me, that is okay. Read your post out loud, use a spell checker, and ask a friend to read it before you publish. You will get better with every post.

FAQ

How long should a blog post be?
As long as it needs to be to help the reader. Do not add extra words just to make it long.

How often should I post?
Pick a pace you can keep. One good post each week is better than ten rushed ones.

How long until Google shows my post?
It can take days or weeks, and ranking can take longer.

Can I use AI to write?
You can use it for ideas and help, but add your own experience and check every fact.

My final thoughts

Writing gets easier the more you do it. Do not wait for a perfect post, publish and improve. Have a question about blogging? Ask me in the comments.

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